Aspects of relevance in the Romanian political discourse
Affiliations
Faculty of Letters, “Transilvania” University of Brașov, Bd. Eroilor 29, 500036 Brașov, Romania
History
Received August 12, 2018
Accepted August 30, 2018
Published May 7, 2019
Key words
Abstract
This paper investigates political discourse from the perspective of relevance theory in relation to the function of reasonable persuasion oriented towards voters. The research’ objectives are to identify and to describe: 1) the mechanisms of persuasion used in election campaign speeches; 2) the meta-strategy of miming dialogue; 3) the manner in which political discourse infringes upon the principles of relevance. The accomplishment of the objectives requires a two-fold methodology: rhetorical and linguistic by means of instruments of lexical-semantic, pragma-stylistic and logical-argumentative analysis. The research is focused on political election campaigns speeches: slogans and speeches of the Romanian recent election campaigns.
The most frequently encountered discourse strategies are: i) the use of various types of fallacious reasoning and ii) vague language.
Copyright
© 2019 The Authors. Publishing rights belong to the Journal. The article is freely accessible under the terms and conditions of the CC-BY Open Access licence.